29 Jul

Balmain ss15
Ever wonder how you can put broccoli, celery, spinach, blueberries and green apple into a Ninja® and it creates something so deliciously sweet and actually great for dissolving your love-handles? Yeah, that was me this morning when I was blending my breakfast. As I was gulping down the alge green like smoothie I began to ponder the same concept on fashion.

Take my personal style for example, I don’t have a definite aesthetic however, I know I can pull some things together to create a good look for whatever occasion. I take inspiration, pieces and colors from all types of style to create my look. When I look through some menswear collections you can clearly see the type of man they are designing their clothing for. Even when they are inspired by a time period, sport, hue or culture the craftsmanship taste level are strong and poignant that it resonate loudly with the man who is to don the garments.

Well, that could be said for Olivier Rousteing’s (Balmain’s creative director) Balmain Men Spring Summer 2015 collection/lookbook. I’ve never seen so many different elements mix together so finely in a collection that still is cohesive, stylish and elevates the brand overall. Previous seasons with Balmain, I’ve like certain aspect of the collections be never as whole. Balmain is known for its intricate and gorgeous craftsmanship, this collection is no different. Inspired by athletes of the 70’s, Navajo culture, and Motorcyclist all are infused to create a look for the urbane male of today’s street style culture.

This collection squeezed out the best components of each thinspiration to create a very detailed, intense and moving collection of art like garments. A lot of collections are directing their lines towards the young urban men that are purchings high-end clothing and toughing it up making it more wearable and cool for everyday life. Balamin seen this and took the hard work out of it for the purchasers. The intricacy of the beadwork on the jacket are beautiful and phenomenal, the shoes are just great all the while tough and fashionable and there are still relaxed sweaters & hoodies that are versatile and less over-the-top. Take a look at the patchwork colorblocked joggers, how relaxed-seasoned.

With sylphlike model Dudley O’Shaughnessy as the face of the brand’s collection he’s is the perfect model to drive home this discretion Rousteing is take the brand.

“There’s something authentic, masculine and, yes, sexy, in the look of the great athletes of the 70s” – Olivier Rousteing (Balmain’s creative director)

This is a collection that can be worn day or night, and dare I say it… some piece are classics. There’s no doubt that activewear will be huge next year in menswear so it’s wonderful that style and craftsmanship with still be apart of the more than relaxed aesthetic.


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